BRANDING
VISUAL IDENTITY & SOCIAL MEDIA MARKETING

Roxy Rose Jewelry

Roxy Rose Jewelry, a local consultant for Paparazzi accessories needed a logo and editable social media templates to grow her business. The prevailing qualities she wanted her brand to communicate: fun, feminine, sassiness, and party. Roxy makes many of her contacts through the local free Texas Hold ‘em Poker scene, so I integrated a large diamond shape to reference her love of poker. That same shape also serves as a literal depiction of an earring.

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Cooper-Hewitt, National Design Museum

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Vicki Berger for State Rep.