I just wrote my first radio commercial and the old saying, “less is more,” comes to mind…

On countless occasions, I have worked with national and global brands, ensuring the integrity of their brand and design standards (and in many cases submitting to corporate for their review and approval) — while advertising their local stakeholders. To drop a few names…

It was a lengthy road getting here. I don’t pretend to have all the answers, but a little bit of clarity in this thing we call life is a good thing to share. A simple tidbit for you…